The trend that dominates the world of culinary fashion is the growing popularity of plant-based menus. Ecological awareness, care for health and changing consumer tastes mean that an increasing group of customers expect the restaurant to offer plant-based options and traditional dishes at the same time. Rośliniak products are consistent with this trend, being an effective tool that fits into the culinary map of the future.
Our products offer a number of plant-based meat alternatives that preserve all the best in traditional dishes – taste, texture and satiating properties, while eliminating negative aspects of meat consumption, such as high cholesterol, saturated fat or negative impact on the environment. As a result, your restaurant will easily adapt to the growing expectations of consumers, while focusing on quality and health.
By investing in Rośliniak products, your restaurant will become part of a global change for the better. By introducing plant-based alternatives to your menu, not only will you notice positive changes in your menu, such as more choice and freshness of dishes, you will also notice how your restaurant becomes more attractive to a wider group of customers. Such a decision will bring you not only financial profits, but also the satisfaction of being part of a positive change in gastronomy.
Rośliniak is one of the leading producers of sustainable, plant-based alternatives to meat. The company’s mission is to create products that are not only tasty, but more importantly healthy and environmentally friendly.
Introducing Rośliniak products into your menu can give you momentum to grow and expand your business. You will notice the attraction of a new, conscious group of customers who want to take advantage of the plant-based menu. These people, who are interested in a healthy nutritional profile of Rośliniak products, will expand your base of regular customers, which will contribute to a greater turnover in the restaurant.
With the introduction of Rośliniak products, your restaurant’s menu will surely become more diversified. Dishes based on these innovative, plant-based alternatives of traditional ingredients, such as meat, give new opportunities to create unique, flavorful combinations. This responds to the growing consumer demand for culinary diversity and a fresh approach to cuisine.
At the same time, by focusing on Rośliniak products, your restaurant will start to follow important global trends in healthy eating. Pro-health attitude and social responsibility are becoming key values for consumers nowadays. Expanding your menu with plant-based meat alternatives is a conscious support for these ideas and building the image of your restaurant as a place that is sensitive to these needs. It is also deeply beneficial to your competitiveness in the catering market, where understanding and adapting to trends is the key to success (source: Plant Based News, 2021)
Sounds interesting? The concept of a substitute menu, or ‘mirror menu’, instead of making your guest at faut, can bring them new, exciting culinary experiences. This allows you to discover new flavors without sacrificing your favorite dishes on the menu. It gives customers the opportunity to turn their beloved meat-based dish into a vegetarian or vegan version, with the confidence that the flavor they have come to love will remain intact.
In addition, the mirror menu with Rośliniak products is conducive to inclusion. You care about the feelings and needs of all your customers, regardless of their food preferences. At the table, where one guest chooses a vegetable burger and the other a classic version, neither of them will feel excluded. Everyone has the opportunity to choose according to their preferences, and at the same time is able to share the same culinary experience.
After all, introducing a mirror menu is also a step towards the future. Many studies confirm that the plant-based diet is an upcoming trend that restaurants should not be underestimate. By making it easier for customers to switch to plant-based menus, your restaurant is at the forefront of this shift, offering more than just relatively new products-you ‘re offering a new approach to food that’s enjoyable, rewarding, and sustainable (source: Vegan Society, 2020)
Plant-based products, such as those offered by Rosliniak, open up a lot of new opportunities for culinary expression for chefs. For example, we propose to try a classic burger, which is characterized by the taste and texture characteristic of meat, but without the use of a gram of meat. We add fresh vegetables, a spicy salad and homemade sauce based on vegan mayonnaise, served on a crispy roll. The result is a burger that is not just an alternative to the traditional, but a powerful flavor competitor.
We cannot forget about the classics of Italian cuisine. Thanks to the products of Rośliniak, spaghetti bolognese takes on a new dimension. This traditional dish is prepared with plant-based meat alternative, which, prepared with a sauce based on ripe tomatoes and herbs, gives a really satisfying experience. We serve them with garlic croutons and fresh salad, creating a wholesome meal that will satisfy every fan of Italian cuisine.
Introducing Rośliniak products into your menu is an important step that should be also noticed by your community. You need to highlight the benefits of this change by letting your customers know you’re working on your menu. How do you do it? Use the tool that is at your fingertips – social media.
Social media act as a powerful tool, sharing your messages with a wide audience. Facebook, Instagram, Twitter – each of them is a great tool for communication. By sharing photos of new plant-based foods, information about their availability and the benefits of their consumption, you will effectively attract the attention of your fans and gain new customers. You can also use these channels to organize special offers, competitions or events promoting new dishes on your menu.
Your marketing department can also use traditional forms of advertising, such as leaflets, posters or press announcements. By using these channels, you can focus on the health and environmental benefits of eating plant-based foods, which is in line with society’s growing expectations.
It is true that introducing new, plant-based products, such as those from Rośliniak, to the menu is an investment in the future of your business. This is a step forward towards a healthier, more sustainable and tasty future. Make these changes and see how your restaurant will benefit from new, satisfied customers who will come back for more.
